Modern Luxury Beverly Hills – the official publication of the Beverly Hills Chamber of Commerce – has named The Nartey Group's Kofi Nartey an Icon of Beverly Hills, an honor that included a write-up in the Fall/Winter issue of the magazine. Kofi's interview can be found below, and can also be read in the magazine's digital edition.
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Kofi Nartey: Celebrity & luxury homes specialist and National Director of the Sports & Entertainment Division – Compass Real Estate – The Nartey Group
As Director of the Sports & Entertainment Division at Compass Real Estate, Kofi Nartey uses his 15+ years of expertise in L.A.’s luxury real estate market to help his A-list clientele realize their goals when buying, selling or investing in property. Nartey’s understanding of these unique communities come from his own experiences playing sports on both collegiate and professional levels as well as a 10-year acting career and continuing to serve as a celebrity & luxury real estate correspondent for over 100 national television and print media outlets. Recently, Nartey added author to his roster of achievement with the publication of Sellebrity: How to Build a Successful Sports and Entertainment Based Business.
How did your sports and entertainment careers inform your work in real estate?
Both gave me exposure to the unique lifestyles and requirements of athletes and entertainers. I noticed a need for specialized services to guard their privacy and protect them contractually from situations they never would have thought of. We have been fortunate to build what is arguably the largest national database of celebrity, sports and luxury real estate clientele, which is a huge advantage. I also obtained my MBA to bring more of a business approach to my real estate business.
How does the Beverly Hills community inspire your work?
Relationships are everything, so having made great business and personal connections in Beverly Hills has been key. There is also a lot of overlap with our clientele, as luxury homeowners also enjoy luxury goods and services, so having referrals for everything from watches to wealth managers and single malt scotches to private aviation has been tremendously helpful.
What’s on the horizon for 2019?
More growth and more giving through our family’s Nartey Sports Foundation. We donate a portion of every real estate deal to this cause that supports underserved youth in sports. Professionally, 2019 will bring a slight shift in the market, so we will continue to be the advisors that help our clients make the best decisions.